Music promotion has changed, but many promo tools have not. While DJs, journalists, radio hosts, playlist curators and tastemakers now communicate daily through WhatsApp, Instagram DM and Telegram, most music promo platforms are still built almost entirely around email.
Promo-Chats is here to challenge that outdated model.
Built as a new music promotion platform for labels, artists, managers, DJs and PR agencies, Promo-Chats allows users to send promos through WhatsApp, Instagram DM, Telegram and email from one centralized system. The idea is clear: if the industry has moved into direct messaging, music promotion should move there too.
The platform has been created for people who work with releases every week and know how difficult it has become to cut through the noise. A great track can easily get buried in an inbox full of newsletters, automated pitches and unread promo blasts. Promo-Chats offers a more targeted and modern alternative, helping music professionals reach curators through the communication channels they actually use.
The process is built around efficiency. Users upload their release materials, including audio, artwork, press information and a custom message. They then select their contacts, choose one or several channels and send the campaign. Every recipient gets a unique private promo link, where they can stream the track, download assets and read the release note without friction.
For the sender, the real value comes from visibility. Promo-Chats provides real-time analytics showing who opened the promo, who listened, who downloaded and which contacts engaged with the campaign. This transforms the promo process from blind sending into measurable communication.
One of the most interesting features is the platform’s AI-powered profile finder, designed to help users locate public social profiles connected to their contacts. Alongside this, Promo-Chats includes bounce detection, smart deduplication to avoid repeated sends, individual tracking links and channel preferences, allowing each curator to receive promos in the way that suits them best.
This makes the platform especially relevant for independent labels, EDM producers, underground collectives, artist managers and PR teams who need to move quickly, stay organized and understand how their campaigns are performing.
Unlike many traditional promo platforms, Promo-Chats does not force users into a mandatory monthly subscription. Its pay-per-campaign model allows each promo to be priced individually based on the number of contacts. For emerging artists and smaller teams, that flexibility can make a real difference.
In a global electronic music ecosystem where speed, access and attention are everything, Promo-Chats feels like a natural evolution. It does not replace the human side of music promotion; it gives it better tools. More direct channels, cleaner data, smarter tracking and a workflow built for the way the industry communicates now.
For anyone sending music to DJs, radio curators, journalists or playlist editors, Promo-Chats offers a sharp new alternative to the traditional inbox-based promo campaign.
Promo-Chats is available now at:
https://promo-chats.com
Press contact:
Luis V — LUIS V PR
support@promo-chats.com
